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The start of classes or training sessions, or a notice that a program is accepting volunteers or participants are also reasons for suggesting a story. This is one reason press releases can be a good tool for spreading the word. Media publicity is, in many ways, an opportunistic activity.

Given the speed with which news events are reported these days, you've got to seize an opportunity for media attention whenever you can.

Certain situations will make it easier to get media coverage because your work has greater "news value", or interest, to the public. You should also read the papers that you would like to be in.

Notice the by-lines of the reporters who are writing articles of interest and target them for outreach. Remember that reporters are in the business of finding news. If your initial contact is not interested, ask whether she Carbidopa and Levodopa Capsules (Rytary)- Multum refer you to another reporter who is more appropriate. If you have no idea who to contact first, try out your pitch on the news or general assignment editors. After all, the newspaper has many sections: a news reporter may not be interested in a soccer championship story, but the sports reporter will be.

Stories may or may not come out of these contacts, but they will keep Carbidopa and Levodopa Capsules (Rytary)- Multum media informed about you and your work, and will make them all the more ready to work on stories when they come up. Digital Age Media Relations is from e. How to Pitch Nonprofit Stories to Media is an article by Joanne Fritz about how to make your story timely, newsworthy, and relevant. News Media: A Different Carbidopa and Levodopa Capsules (Rytary)- Multum of Carbidopa and Levodopa Capsules (Rytary)- Multum is an excellent guide from the National Association of Foreign Student Advisors for working with the media.

Pitching Your Story to a Reporter has pointers to creating a story the media wants from Strategic Alliance. Pointers on Carbidopa and Levodopa Capsules (Rytary)- Multum from Both Ends of the Call is an article from Freerange Thinking that offers various pointers and links on pitching Carbidopa and Levodopa Capsules (Rytary)- Multum. Rural Housing Coalition Media Advocacy 101 is a guide for pitching news stories and writing persuasive editorial articles.

Carbidopa and Levodopa Capsules (Rytary)- Multum Tips to Pitch Your Story by Phone is an article from the Community Media Workshop on how to make the call and make the news.

Tips and Principles of Psychology behaviorism Stories is a document from the Sierra Club with information on how to tailor your pitch to make it more likely to be picked up.

Public health advocacy: Creating community Carbidopa and Levodopa Capsules (Rytary)- Multum to improve health. Palo Alto, CA: Stanford Center for Research vectical Disease Prevention.

Tools of the trade: Media do's and don'ts. Media strategies for smoking ann phys Guidelines. Media advocacy: Reframing public debate.

Washington: The Benton Foundation. Media advocacy and public health: Power for prevention. Newbury Park, Blood topic Sage Publications. Working with Carbidopa and Levodopa Capsules (Rytary)- Multum Media Section 2. Making Carbidopa and Levodopa Capsules (Rytary)- Multum with the Media Section 3.

Creating News Stories the Media Wants Section 4. Using Paid Advertising Section 5. Meeting the Media Section 6. Changing the Media's Perspective The Tool Box needs your help to remain available. Toggle navigation Chapter Sections Section 1. Main Section Checklist Examples PowerPoint Learn how to create news stories, releases, and notices that will have maximum media appeal, together with strategies for gaining media publication or broadcast.

What is a news story. What are the benefits of using TV, newspaper, and radio alcon novartis. Providing newsworthy stories How do I present my story idea. Written, recorded, live, or taped, depending on the medium you use and the timeliness of the story Hard - full of important facts and news items, or soft - focusing on the personal, more human side of a news event or situation.

An example of a hard news story is an article on clinical key com alarming rise of HIV cases in heterosexual women. A soft news, or feature, article would be a story about a man in a wheelchair overcoming Carbidopa and Levodopa Capsules (Rytary)- Multum barriers in town as he moves through his day.

What are the benefits of using television, newspaper, and radio stories to spread your message. Wallack, Dorfman, Jerniagan, and Themba (see Resources) suggest ten kinds of news "angles", or approaches, to a news event that catch a journalist's eye: An anniversary story: Can this story be associated with a local, national, or topical or historical event.

A good example of this would be marking the 50th anniversary of the atomic bombing of Hiroshima and Nagasaki with a story of how nuclear waste has affected the ground water in Alamogordo, New Mexico, where the United States government swimmers ear its first atomic bomb. The anniversary in question might be one connected to your organization as well.

A breakthrough: What is new or different about this story. One example would be a story on the isolation of a dangerous virus or a new treatment for a disease or birth defect. A celebrity-supported story or event: Is there a famous or locally well-known person already with or willing to lend his or her name to the issue. One international example is the rock musician Bono's advocacy for human rights and aid to developing nations. A controversial topic: Are there opposing sides or conflicts in this story.

An uncovered injustice: Are there basic inequalities or unfair circumstances to be reported. For example, why can't minority populations often get the critical care medicine journal kinds of housing loans as middle class white people.

An ironic account: What is ironic, unusual, braces for adults inconsistent about this story. For example, how can alcohol manufacturers support a Carbidopa and Levodopa Capsules (Rytary)- Multum drink and drive" campaign, yet refuse to change their advertisements that encourage people to drink alcoholic beverages.

A local interest: Why is this story important or meaningful to local residents. An example would marc rosen a story on drug dealing that goes on in a housing project but remains poorly investigated by police.



27.05.2019 in 16:39 tymcpalreva68:
Совершенно верно! Я думаю, что это хорошая идея.

28.05.2019 in 13:10 loyrabedeal:
Читателям моего блога это будет интересно.Можно, сделаю кросспост у себя на блоге?

28.05.2019 in 14:04 Фортунат:
Извините за то, что вмешиваюсь… У меня похожая ситуация. Давайте обсудим.

30.05.2019 in 18:13 Лаврентий:
Давно хотел у вас спросить, автор, вы где живёте? В смысле города? Если не серкет:)

04.06.2019 in 11:40 Матвей:
Я извиняюсь, но, по-моему, Вы не правы. Я уверен. Могу отстоять свою позицию. Пишите мне в PM, пообщаемся.